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Synopsis : It Planning for the Kentucky Derby written by Martin Harris, published by CreateSpace which was released on 2015-08-31. Download It Planning for the Kentucky Derby Books now! Available in PDF, EPUB, Mobi Format. This book is easy to follow and will hopefully provide ideas your IT department could employ, to help manage the huge volume of bets coming your way. -- Big sporting events like the Kentucky Derby generate huge volumes of bets, putting enormous pressure on bookmakers IT systems. This book is a guide for IT professionals, working for bookmakers, describing what they can do to improve and protect their IT infrastructure and prevent failures on Kentucky Derby Day. The book goes through every stage from initial planning to post-event analysis, reviewing the customer journey and different customer channels. This book is easy to follow and will hopefully provide ideas your IT department could employ, to help manage the huge volume of bets coming your way.
Type: BOOK - Published: 2008-07-24 - Publisher: Cengage Learning
INTRODUCTION TO PRIVATE SECURITY, Fifth Edition, provides a comprehensive, accessible, state-of-the-art overview of private security, its principles, its legal authority, its growing role in the criminal justice system, and its impact on society. Newly updated with expanded coverage of important current issues such as IT security, terrorism, homeland security, and security management, this best-selling text has also been streamlined and redesigned with a more manageable, appealing, and flexible format. Hess’s thoroughly engaging writing style and the clear, compelling organization of the text help make even complex course material interesting and accessible, while preparing you for success as a professional in a dynamic and exciting field. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Type: BOOK - Published: 2017-05-18 - Publisher: Taylor & Francis
Strategic Planning for Public Relations is in its fifth edition of offering an innovative and clear approach for students looking to learn how to develop public relations campaigns. It is a text intended for those serious about entering the rapidly changing professions of public relations and strategic communication. Ronald Smith shows how to implement pragmatic, research-driven strategic campaigns used in public relations practice, and draws from his years of experience as a professional in the industry and his years of teaching in the classroom. The approach used in this text is a threefold pattern: first, readers are exposed to new ideas, then see them in use, before finally being showed how to apply those ideas themselves. Complex problem-solving and decision-making processes in strategic communication and public relations are turned into a series of easy-to-follow steps, flexible enough to be applicable to myriad situations and organizations in the real world. This new fifth edition follows the same format as previous editions and includes numerous timely and real-world examples of cases and current events, along with classic cases that stand the test of time. It includes new research on opinions and practices within the discipline and covers several recent, award-winning public relations campaigns.
Type: BOOK - Published: 2008 - Publisher: Eclipse Press
Best of Talkin' Horses features provocative chats with Thoroughbred racing's most prominent names. Adapted from the popular weekly online series of the same name hosted by Bloodhorse.com, this edited collection will provide additional insights by Ron Mitchell.
Authors: T. Christopher Greenwell, Leigh Ann Danzey-Bussell, David Shonk
Categories: Business & Economics
Type: BOOK - Published: 2019-06-28 - Publisher: Human Kinetics
Running a successful sporting event—whether it’s a local event, state championship, or international competition—requires the knowledge and skills to plan, organize, promote, lead, and communicate effectively. Managing Sport Events, Second Edition With Web Resource, will prepare readers to manage events with ease, guiding them through the entire process, from event conception to postevent evaluation. Merging research findings with best practices, Managing Sport Events, Second Edition, presents the key principles of event management to prepare students to enter the field with the skills needed to immediately engage in event production and evaluation. With updated references throughout, the second edition emphasizes practical application by offering plenty of contemporary examples and learning opportunities for students: New industry profiles at the beginning of each chapter showcase professionals putting theory into practice Added sections address emerging trends and topics, such as sustainability and event security Examples show how new technologies can be utilized for event management and event presentation Scenarios highlighting recreational and community events better represent smaller-scale events such as a local 5K run or a youth basketball tournament Case studies and learning activities at the end of each chapter allow students to put theory into practice A new web resource offers mini case studies with multiple-choice questions that provide immediate feedback to help students gauge their comprehension Managing Sport Events, Second Edition, leads students through the reality of what it takes to conduct a successful event. Starting with event conception and development, the text then addresses key planning areas, including staffing, budgeting, marketing, promotion, sponsorship, and legal and risk management. It then moves into key operational areas such as services, logistics, and on-site management, and it concludes the process with postevent duties and considerations. Managing Sport Events, Second Edition, integrates the traditional business segments of sport management with the unique requirements of event management. This guide is an essential resource for current and future professionals working in parks and recreation, tourism and hospitality, and sports at all levels—youth, high school, college, amateur, minor league, professional, and international competition.
Type: BOOK - Published: 2009-04-20 - Publisher: Routledge
This innovative and popular text provides a clear pathway to understanding public relations campaigns and other types of strategic communication. Implementing the pragmatic, in-depth approach of the previous editions, author Ronald D. Smith presents a step-by-step unfolding of the strategic campaign process used in public relations practice. Drawing from his experience in professional practice and in the classroom, Smith walks readers through the critical steps for the formative research, strategic and tactical planning, and plan evaluation phases of the process. Offering clear explanations, relevant examples, and practical exercises, this text identifies and discusses the decision points and options in the development of a communication program. The cases and examples included here explore classic public relations situations as well as current, timely events. This third edition includes expanded discussions of ethics, diversity, and technology integrated throughout the text, and has a new appendix addressing media training for clients. As a classroom text or a resource for professional practice, this volume provides a model that can be adapted to fit specific circumstances and used to improve effectiveness and creativity in communication planning. It serves as an accessible and understandable guide to field-tested procedures, offering practical insights that apply to public relations campaigns and case studies coursework.
Type: BOOK - Published: 2006-09 - Publisher: iUniverse
Gini Anding and Amy Page first met in a pastry shop on the main street of the Ile Saint-Louis in Paris. It was a chilly, rainy evening, and both were wearing the same navy blue raincoat and carrying identical black umbrellas. At the counter, they both ordered two slices of quiche Lorraine and four small palmiers. Simultaneously, they burst out laughing. While one is slightly shorter and plumper than the other, both are blondes and also Americans. "We could be taken for sisters " one of them exclaimed. From this chance encounter came a magical friendship and The Amateur Gourmet. Sometimes in the world of fiction, a character takes off and the author loses control. So it is with Gini Anding and Amy Page in the Witness series of romantic mystery novels: Witness on the Quay (2005), Witness at the Bridge (2006), Witness in the Square (2006), and a work in progress, Witness by the Church. Amy is the protagonist in these novels, and she is writing a cookbook, a project that many of her friends thought she'd never finish because of her constant additions and revisions. Even her creator began to despair of having her find the last period. Fortunately, it just so happens that Gini shares Amy's love of cooking and interest in all things culinary. It was only natural that Gini take over and make Amy's cookbook real, proving once and for all that creations of the imagination exist in our concrete everyday reality.
Authors: Horand Gassmann, Stein W. Wallace, W. T. Ziemba
Categories: Decision making
Type: BOOK - Published: 2012 - Publisher: World Scientific
This book shows the breadth and depth of stochastic programming applications. All the papers presented here involve optimization over the scenarios that represent possible future outcomes of the uncertainty problems. The applications, which were presented at the 12th International Conference on Stochastic Programming held in Halifax, Nova Scotia in August 2010, span the rich field of uses of these models. The finance papers discuss such diverse problems as longevity risk management of individual investors, personal financial planning, intertemporal surplus management, asset management with benchmarks, dynamic portfolio management, fixed income immunization and racetrack betting. The production and logistics papers discuss natural gas infrastructure design, farming Atlantic salmon, prevention of nuclear smuggling and sawmill planning. The energy papers involve electricity production planning, hydroelectric reservoir operations and power generation planning for liquid natural gas plants. Finally, two telecommunication papers discuss mobile network design and frequency assignment problems.
Authors: Joann G. Elmore, Dorothea Wild, David L. Katz, Heidi D. Nelson
Type: BOOK - Published: 2020-01-15 - Publisher: Elsevier Health Sciences
Written by renowned epidemiologists and public health experts, this unique text provides complete, concise coverage of epidemiology, biostatistics, preventive medicine, and public health in clear, easy-to-understand terms. One convenient volume delivers must-know content in four complex areas—information that’s sure to be covered in today’s classrooms and on USMLE exams—presented with a clinical focus and real-life medical examples throughout. Depth of coverage, concise writing style, outstanding online review questions, a clinical emphasis ... these features and more make Jekel's your go-to resource for learning, study, and review. Focuses on clinical problem solving and decision making using epidemiologic concepts and examples. Contains more clinical cases throughout, including global examples. Offers expanded coverage of the impact of big data and precision medicine, as well as an updated and reorganized biostatistics section. Features quick-reference boxes that showcase key concepts and calculations, and dynamic illustrations that facilitate learning using a highly visual approach. Provides almost 300 multiple-choice chapter review questions and answers in print, with additional questions and more online at Student Consult. Aligns content to board blueprints for the USMLE as well as the three specialties certified by the American Board of Preventive Medicine: Occupational Medicine, and Public Health & General Preventive Medicine—and is recommended by the ABPM as a top review source for its core specialty examination. Enhanced eBook version included with purchase. Your enhanced eBook allows you to access all the text, figures, and references from the book on a variety of devices. Evolve Instructor site, with an image and table bank as well as chapter overviews as PowerPoints, is available to instructors through their Elsevier sales rep or via request at: https://evolve.elsevier.com.
Type: BOOK - Published: 2017-02-13 - Publisher: Strategic Book Publishing & Rights Agency
Tony LaTour, a local bookie and second-rate gambler who is waiting for the big win, finds himself in debt to the Mafia. An old high school acquaintance and classmate, Bradley Clevenger, is starting a new career selling life insurance and their paths are about to cross. Without his knowledge, Ricky Alexander, another classmate, has a life insurance policy written up naming Tony as the Primary Beneficiary. Before the ink is even dry on the paperwork, Ricky is dead and Tony has his hand out wanting the insurance money payoff. But Tony is in for a big surprise when he discovers that life insurance fraud can take some unexpected turns.